This article references my experience in magazines, but the principles apply equally to other media in both web design and print. No matter what software you work on, or what industry you're in, these guidelines are universal. Understanding them and practicing them will pave you a rock-solid foundation for a successful career. The rest is up to you! There's no question some people have a gift for graphic design, but even the most talented novices need some mentoring in order to learn fundamental design basics when they're starting out. Without such guidance, many gifted designers will fall short of their potential. I've seen experienced Art Directors do high-impact magazine covers and creative feature openers filled with eye-popping typography and complex Photoshop collages. But the pages that follow are littered with unforgivable design flaws. Here are five basic principles - not necessarily in order of importance - which well help you become ... Read More

Are your web sales down? Practically non-existing? Do you wonder what it will take to change this? Do you want to take action, but don't know where to start? When you are willing to take on this challenge, you are ready to make other choices.Maybe you resist like I did with my first web site. It only sold $200 a month. But, after one face lift with bookcoaching my web site really improved to sales over $4500 a month. And much more the following years.It's common for businesses who want great sales to revise their web sites three times, even more. So, like me maybe your third time is the charm. Sales are zooming past double now.Perhaps you think...This is going to cost too much. I don't know how to write good sales copy. Where can I find right people and information to carry this task out?While these can be ... Read More

Web design is an interest many people try to jump into without proper knowledge. In order to be a web designer, you need to have some kind of degree in web design before anyone will think to even, ask you to build a web site.. If you have, a degree in web design you will be able to attract more traffic to your web site, and be able to sell more products then your competitors.However, you can be, taught a considerable amount, by enrolling in a college. That can teach you all the requirements, that you need for designing a web and obtain a degree in the field.In your spare time, look for places that instruct you on how to build web sites. Maybe even make a couple of sample web sites, which you can show to employers. In addition, if you have all the qualifications. There should be no ... Read More

There are a number of applications out there that allow you to design websites using WYSIWYG (what you see is what you get) editors. We're going to look at the best web design software that falls into this category. We'll also look at the benefits of using such software to help you decide whether or not it's right for you.The principle behind WYSIWYG editors is that whatever you see on the page is what you'll get when your website is published. Basically it gives you an interface where you can build your website exactly how you want it to look when people visit it online.The most popular web design software packages are Dreamweaver, FrontPage and XSitePro. Adobe Dreamweaver is the professional choice due to its massive range of features and ability to create dynamic websites. The downside being it's difficult to pick up and use 'out of the box' and ... Read More

A web site building software program needs to be easy to use, if you're a novice web designer then you want a web site building software program that lets anyone create professional-looking web pages in minutes.Another thing I look for in a web site building software program is that it's step by step process with a drag and drop or point and click interface. I have a number of different HTML editors I use, one for highly technical sites, one to clean up or fix corrupted sites and one I use for most of my web page designing. The one I use the most often though is a step by step, point and click program (it's a great time saver)Another reason for using a step by step, point and click web site building software program is that you don't need any special graphic skills or technological/HTML knowledge to build your ... Read More